Food & beverage · Pruna performance models

★ Appetizing menu & catalog media, from a description

Every dish. Every menu. Every location.

Delivery apps, menus and grocery catalogs run on thousands of dish photos, and a food-stylist shoot per dish, per season, per market doesn’t scale. From a text description or a single phone photo, Pruna generates appetizing dish visuals, standardizes backgrounds and plating, lets you zoom to 128 MP, films short food shots, turns a portrait into a talking presenter, and animates a dish with reference motion. Seconds per asset, no shoot. Six use cases across the Pruna model suite, grounded in Pruna’s Food Partner Kit.

Gourmet burger Grilled salmon plate Acai bowl
6Pruna models used
6Use cases shown
secondsPer asset

• Built for the whole food industry

One engine, every menu.

Delivery platformsConsistent, appetizing dish photos across thousands of restaurant listings.
Restaurant chains & franchisesOne dish, shot once, on-brand across every location and market.
Recipe & meal-kit platformsFresh visuals for every recipe and box, without a studio day each time.
Food media & menu agenciesMenu design and editorial imagery at editorial quality, at volume.
Grocery & CPG e-commerceClean, zoomable, standardized packshots across a catalog.
Localization teamsOne presenter and one film, in every market’s language.
P-Image · Use case 1

01 Generate dish visuals from scratch

From a description to a plated dish, in seconds.

New menu items, seasonal specials and delivery-app listings usually mean a food stylist, a photographer and a studio day. Pruna P‑Image turns a written description, the ingredients, the plating, the light, into a finished, appetizing dish photo, ready for menus, apps and ads. Twelve dishes from twelve descriptions; click any to enlarge.

Generated with Pruna P-Image from text descriptions; a single model spans savoury, fresh and dessert dishes for menus, delivery apps and campaigns.

P-Image-Edit · Use case 2

02 Background & plating consistency

Same dish. Clean, consistent look.

Menus and catalogs need one consistent look, but source photos arrive on every table, plate and light. Pruna P‑Image‑Edit replaces cluttered backgrounds and plates with a clean, on-brand set and re-plates a dish, keeping the food itself untouched, so it never looks synthetic. Source and edit, always side by side, click either image to enlarge.

Sushi on a cluttered pink tableSource photo
Sushi on a clean neutral studio backgroundNeutral studio · Pruna
Standardize the backgroundPartner Kitcluttered table → clean studio set · P-Image-Edit
Flatbread on a plain white plateSource plating
Flatbread re-plated on a rustic boardRe-plated · Pruna
Re-plate the dishPartner Kitplain plate → rustic board & garnish · P-Image-Edit

Edited with Pruna P-Image-Edit on existing dish photos; the food is preserved while background, plate and plating are standardized for a consistent menu and catalog look.

P-Image-Upscale · Use case 3

03 Upscale photo quality

Zoom in to 128 MP.

Hero shots, print menus and packaging need to survive a full-screen zoom, the sesame on the roll, the grains of rice, the glaze on the meat. Pruna P‑Image‑Upscale reconstructs a low-resolution phone photo up to 128 MP, so detail holds at any size. The same crop, soft vs upscaled, side by side, click either to enlarge.

Soft zoom on a sushi rollZoom (soft)
Sharp 128MP zoom on a sushi roll128MP · Pruna
Rice & sesame detailPartner Kitsoft crop → crisp grains at 128MP · P-Image-Upscale

Upscaled with Pruna P-Image-Upscale from a low-resolution dish photo; the pair shows the same crop before and after, with fine detail reconstructed up to 128 MP.

P-Video · Use case 4

04 Generate short food shots

Make the dish move.

Motion sells food, the cheese pull, the pour, the steam, but a food-film shoot is the most expensive asset on the list. Pruna P‑Video generates short, cinematic food shots from a prompt or a single dish still, for hero banners, social and delivery-app tiles. Two shots from prompts; click to enlarge.

Steaming margherita pizza · generated from a prompt
Slow syrup drizzle over berries · generated from a prompt
P-Video-Avatar · Use case 5

05 Talking-head explainer from a portrait

A presenter, in every language.

Product explainers, onboarding and recipe walkthroughs need a face and a voice, usually a shoot and a VO session per market. Pruna P‑Video‑Avatar turns a single portrait plus a script or audio file into a lip-synced, multilingual presenter. Here, the same host delivers the same explainer in English and French, each from one still. Click to enlarge.

Explainer in English · from one portrait + script
Same host in French · multilingual from one still
P-Video-Animate · Use case 6

06 Animate a food photo with reference motion

A still photo, brought to life.

A moving smile or head turn out-performs a flat photo on social and delivery surfaces. Pruna P‑Video‑Animate takes a menu still and a reference motion, and makes the photo perform that motion while keeping the creator and dish intact. Here, a food-host talking clip drives the motion onto a different creator with a poke bowl — different presenter, different dish, same tight portrait framing. Source still plus reference motion → the animated result. Click any to enlarge.

Source still · creator with poke bowl
Reference motion · food-host talking clip
Animated result · same creator & bowl, host motion

Menu still generated with Pruna P-Image; reference motion from Pruna P-Video-Avatar (female host, female voice); animated result with Pruna P-Video-Animate. People shown are AI-generated.

A description in. A whole menu out.

Generate, standardize, upscale, film, present and animate, the same Pruna engines run across an entire menu, for any delivery platform, chain, recipe or grocery team. Everything on this page is grounded in Pruna’s Food Partner Kit.

Talk to Pruna